When the Big Idea Bombs (And What Comes Next)

We love a good business experiment—until it flops. But here’s the thing: that’s part of the process, too.

In this mixtape edition, I asked a few past guests (and shared my own story, too): What’s something you tried in your business that didn’t land the way you hoped? And more importantly—what happened next?

These aren’t horror stories or highlight reels. They’re grounded, generous reflections on what happens when your big idea doesn’t go big... and why that’s not the end.

This episode is a crash course in resilient creativity—because every single guest shares not just what didn’t work, but how they learned from it, reused what they could, and pivoted with more clarity than they had before.

You’ll hear about:

  • The difference between “didn’t work” and “wasn’t worth the energy”

  • What to do with content or offers that flopped (but had great bones)

  • How to design experiments that teach you something—even if they fail

Think of it as an audio pep talk for your next big risk.

In this episode:

  • Why energy and scope are part of quality control

  • Keeping the parts that worked and letting the rest go

  • What to do with “failed” assets so they keep paying dividends

Featured Guests:

  • Rachel Lee: Brand designer and creative entrepreneur for fellow misfits and magic-makers

  • Tracy Stanger: Anti-hustle business coach who helps folks work meaningfully and live fully

Related episodes:

P.S. Ready to build a podcast that reflects your values?
Book a free 90-minute strategy session at launchmypodcast.com.

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What Actually Changes As You Grow (Spoiler: It’s Not Just Revenue)