Hey, I’m really glad you found your way here!
I’m Jacki Hayes, systems strategist, podcast host, recovering overthinker, and the person creative service providers call when their backend feels like a graveyard of Google Sheets and good intentions.
I help folks like you design systems that actually feel good to use, so you can do your best work without burning out or building a business that feels like a second boss.
This page is your cozy front porch. Come on in, take what you need, explore what’s here. You don’t have to know exactly what you're looking for, we'll figure it out together.
What brings you in?
Maybe you’re here because things feel messy. Or because you're tired of duct-taping another workflow together and hoping it holds. Or maybe you're just curious what it could feel like to build something with more ease and fewer tabs open.
How we can work together
If you’ve got one knot in your business you’d love to untangle—start with a System Snapshot.
It’s a one-off, low-lift strategy call designed to make one part of your business feel instantly clearer, calmer, and more aligned.
We’ll figure out where the friction is, map what’s actually going on, and sketch a path that fits how you work (not just how the “experts” say you should).
Want to stick around and explore?
Start here—because my blog is not just a content dump. It's where I think out loud, share behind-the-scenes shifts in my own business, and offer small, strategic tweaks you can actually use.
(Especially if you want to make your business feel more like you.)
Prefer to listen?
Here’s What I Learned is my weekly podcast for creative business owners who are allergic to bro-marketing, burnout, and “shoulds.” We talk about what’s working, what’s not, and how to build businesses that hold up in real life.
Stay in the loop (without the noise)
Want systems tips, nerdy workflow swaps, and the occasional romantasy rec? My emails are where I get honest about business-building—and give you tools you can actually use.
